Step into the realm of innovation as KENZO unveils its maiden voyage into the sneaker collaboration cosmos, joining forces with the illustrious Japanese brand ASICS, a brainchild meticulously curated by Artistic Director Nigo. The grand revelation is set to dazzle in the early days of January 2024. Brace yourself for the unveiling of three gender-neutral masterpieces, born from the fusion of KENZO’s kaleidoscopic heritage and the technical prowess of ASICS.
Harkening back to its debut in 2013, the ASICS GEL-KAYANO 20 resurfaces as a plush running companion, a haven of comfort and stability on those enduring journeys. KENZO, with a stroke of genius, resurrects this breathable, tenacious footwear, amplifying the brand’s authority in the sneaker realm. A cutting-edge two-layer midsole and outsole ensemble, featuring EVA, TPU, GEL technology, and rubber, guarantees supreme foot cushioning, whether conquering the running track or navigating the urban jungle.
Design brilliance takes center stage, with two styles drawing inspiration from KENZO’s iconic tiger graphics, adorned with faux-fur across the entire upper canvas. One style bursts forth in a lively array of blue, lime green, and orange, while another pays homage to the original GEL-Kayano shoe with a sophisticated silver, gold, and white color palette. The third and final style introduces a burst of invigorating hues, including blue, green, pink, yellow, and orange, strikingly contrasted by a backdrop of sporty white.
Across all iterations, the ASICS label proudly graces the right tongue, while the left features the distinctive KENZO logo. Elevating the sensory experience, each pair is presented in co-branded special packaging, a visual feast for the discerning eye.
Prepare for the spectacular debut of the KENZO x ASICS sneaker, marked by an exclusive raffle on KENZO.COM come January 22nd, 2024. Subsequently, these avant-garde marvels will grace the floors of KENZO stores and a curated network of retailers starting January 26th, 2024, with a price tag of €290. The fusion of style and functionality awaits, inviting you to embark on a journey into the future with unparalleled flair.
